If you would like to protect the info that visitors submit on your website, you need an SSL certificate. The abbreviation refers to Secure Sockets Layer and that's a protocol employed to encode any data exchanged between a site and its users as to guarantee that even if an unauthorized person intercepts any information, they'll not be able to read or use it in any way. The existing level of encryption makes it pretty much impossible to decrypt the actual content, thus if you have a login form of some kind or you offer goods and services online and clients submit credit card information, using an SSL certificate will be an assurance that the information is protected. Usually a dedicated IP address is needed to install an SSL, which will increase the cost to maintain your site. The additional cost may matter in case you manage a small web shop, a non-profit organization or any other entity that doesn't make a big profit, so to save you the cash, our cloud web hosting platform supports installing an SSL certificate on a shared server IP address, not a dedicated one.